Page 49 - GIGW2

Guidelines

for Indian Government Apps & Websites

4.2
Primary Content

Primary Content forms the main focus of any Government website as it comprises of the
information for which the citizen has visited the website. Examples are information about
the Department, Schemes and Programmes, Contact Information, Forms, Documents,
Tenders etc. Broadly, the following sub categories encompass most of the Primary Content
that ought to be made available on an Indian Government Website.

4.2.1 About
(Ministries/Department/State Govt./Organisation/District Administration)

This essentially refers to the content describing the owner Department of the website and
comprises the following information:

• Profile
• Mission/Vision Statement
• History/Background
• Departments/Divisions/Cells

• Role/Functions/Responsibilities/Activities
• Agencies under the Administrative Control
• Organisational Structure

• Who’s Who

This content should be reviewed frequently to ensure delivering accurate and updated
information. All information concerning the Legislative/Government officials MUST
always be kept up to date.

4.2.2 Profile of a Sector/Region

Some websites/portals shall also be required to include a section on the overview of
sector(s) they deal with, providing all information concerning the sector present on their
website or links to websites of other Government entities working in that sector. This
should be made accessible to give a comprehensive view to the visitors.
Similarly some of the portals are required to publish profile of a region e.g. National
Portal publishes a profile of India. Similarly, states Portals should publish a profile of
the respective States while District websites should publish a profile of their respective
district.
Detailing of this segment should be done by each Department and included in their
web content policy. Policy must also include the frequency/event of updation as well as
officers responsible for updating this content.

©2017,NIC 35