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Guidelines


                                                               for Indian Government Apps & Websites









                      4.2
                      Primary Content


                      Primary Content forms the main focus of any Government website as it comprises of the
                      information for which the citizen has visited the website. Examples are information about
                      the Department, Schemes and Programmes, Contact Information, Forms, Documents,
                      Tenders etc. Broadly, the following sub categories encompass most of the Primary Content
                      that ought to be made available on an Indian Government Website.


                      4.2.1 About
                      (Ministries/Department/State Govt./Organisation/District Administration)

                      This essentially refers to the content describing the owner Department of the website and
                      comprises the following information:

                             •  Profile
                             •  Mission/Vision Statement
                             •  History/Background
                             •  Departments/Divisions/Cells

                             •  Role/Functions/Responsibilities/Activities
                             •  Agencies under the Administrative Control
                             •  Organisational Structure

                             •  Who’s Who

                      This content should be reviewed frequently to ensure delivering accurate and updated
                      information. All information concerning the Legislative/Government officials MUST
                      always be kept up to date.



                      4.2.2  Profile of a Sector/Region

                      Some  websites/portals  shall  also  be  required  to  include  a  section  on  the  overview  of
                      sector(s) they deal with, providing all information concerning the sector present on their
                      website or links to websites of other Government entities working in that sector. This
                      should be made accessible to give a comprehensive view to the visitors.
                      Similarly some of the portals are required to publish profile of a region e.g. National
                      Portal publishes a profile of India. Similarly, states Portals should publish a profile of
                      the respective States while District websites should publish a profile of their respective
                      district.
                      Detailing of this segment should be done by each Department and included in their
                      web content policy. Policy must also include the frequency/event of updation as well as
                      officers responsible for updating this content.





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