Page 109 - GIGW2

Guidelines

for Indian Government Apps & Websites

Website Management

10.1
Website Management Team

The success of any endeavour depends upon the backing of a strong and enthusiastic
team. In case of a Government website, the role of a Website management team assumes
paramount importance in ensuring its credibility amongst its patrons.

10.1.1 Departments MUST appoint a Web Information Manager (WIM) whose role
shall be to ensure that there is a proper flow of content to the site and that
content quality and user satisfaction issues are taken care of. To achieve this
WIM has to coordinate with the various groups within the Department and
undertake the following activities with regard to the Indian Government website
being maintained by her/him.

• Formulation of policies concerning management of content on the web
through its entire life cycle viz. Creation, Moderation, Approval, Publishing
and Archival. Ensuring that all content on the website is always authentic,
up-to-date and obsolete information or services are removed.

• Set a mechanism for periodically validating links to related information. An
automated report can provide a list of broken links on the site, which can be
immediately corrected.

• Getting the website certified for Guideline Compliance and ensuring that
it remains compliant throughout its lifecycle.

• Web Information Manager is overall responsible for quality and quantity of
information and services on the website. The complete contact details of the
Web Information Manager should be displayed on the website, so that the
visitor could contact him/her in case of some queries or requirements.

• Since the websites receive a significant amount of feedback/query mails
from the visitors, it is the responsibility of the Web Information Manager to
either reply to all of them himself/herself or designate someone to regularly
check and respond to the feedback/query mails.

10.1.2 Besides the Web Information Manager, a Technical Manager should also be
appointed for every Indian Government website whose responsibilities would be:

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