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CH 05       Quality Of Content








                     5.2

                     Content Authenticity, Accuracy & Currency


                     It is the  duty of every Web Information Manager to ensure that the content on his/
                     her  website  is  always  authentic,  up-to-date  and  latest.  This  fact  assumes  paramount
                     significance in the context of Government websites since the public puts a lot of trust in
                     the information available on the official websites of any department.


                     5.2.1  Each and every bit of content published on a Government website should be
                            verified and checked thoroughly as the public expects nothing less than authentic
                            and accurate information from a credible source such as an official Government
                            website. The Departments MUST have a Content Contribution, Moderation
                            and  Approval  Policy  (CMAP)  stating  the  responsibility,  authorisation  and
                            workflow details with regard to content publishing on the site.

                     5.2.2  The Homepage MUST and every important entry page of all Indian Government
                            websites/portals should display a timestamp indicating one of the following:

                                 a.  Date on which the information was posted on the website.
                                 b.  Date on which the content was last reviewed and/or modified.

                     5.2.3  Every  piece  of  content  appearing  on  the  Government  website  should  be
                            reviewed after a pre-decided duration for its accuracy, relevance and currency.
                            All Government Departments MUST formulate a proper web Content Review
                            Policy (CRP) depending upon the nature of their content and if possible, also
                            publish the policy on their website.
                     5.2.4  In case the nature of the content is ‘historical’ i.e. it will never change (e.g. press
                            releases, speeches, published reports/documents of a Department etc.), the date
                            of posting the content may be mentioned along with a note indicating the nature
                            of the document and explaining that it is not subject to revision.

                     5.2.5  In case the reports and documents are voluminous and it is difficult to mention
                            the timestamp on every page, the same MUST be indicated on the main page as
                            well as on all icons/places which link to that document.
                     5.2.6  For  time  sensitive  content  which  expires  after  a  certain  date  (e.g.  tender
                            notifications,  announcements,  contest  entries  etc.),  a  policy  on  whether  the
                            content  should  be  archived  for  future  reference  or  removed  altogether  from
                            the  website  should  be  decided  by  the  concerned  Department  after  careful
                            consideration of the nature of content. However, ‘expired or outdated’ content
                            MUST  not  be  presented  or  flashed  on  the  website.  Such  content  should  be
                            removed or archived as per the content archival policy (CAP).




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